A2Com
One more SEO service, under the agency's brand
A web agency in Walloon Brabant that now offers its clients SEO follow-up and content production, on a white-label platform.
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The context
A2Com × Sedestral
The company
A2Com is a digital communication agency based in Incourt, Walloon Brabant, since 2011. It works with freelancers, professionals and businesses: showcase, catalog and e-commerce websites, organic and paid search as a Google Partner, social media, visual identity and web copywriting. Its team brings together developers, SEO specialists, designers, copywriters and project managers.
How it started
A2Com first used Sedestral on a few client websites. The agency then set up the white label with the Sedestral team, so its clients see its name and colors everywhere: in the interface, in the reports and in their own space. At its request, Sedestral also added finer scheduling to the editorial calendar, for example two articles a month published on the first two Mondays.
The challenge
Once a website is delivered, contact with the client tends to fade. A2Com wanted a recurring service to offer under its own name, with content and SEO work its team could run for each client without switching tools.
The solution deployed for A2Com
STEP 1
STEP 2
STEP 3
A new service to sell
SEO follow-up becomes a monthly retainer.
Blog articles planned, written and published on the client's website
A pace set for each client, down to the publishing day
Existing pages optimized and their indexing tracked
Rankings and clicks pulled from Search Console
The team stays in control
A2Com's experts steer, Sedestral prepares and executes.
Copywriters review and adjust before publishing
SEO specialists set each client's priorities
Project managers present the results to clients
Changes requested by the agency are taken on board
A platform under A2Com's name
Clients see the agency, not the tool.
Interface, reports and client space in A2Com's name and colors
One space per client, with its topics, tone and calendar
Content approved by the client from their space
Monthly reports sent automatically under the agency's brand
A new service to sell
SEO follow-up becomes a monthly retainer.
Blog articles planned, written and published on the client's website
A pace set for each client, down to the publishing day
Existing pages optimized and their indexing tracked
Rankings and clicks pulled from Search Console
The team stays in control
A2Com's experts steer, Sedestral prepares and executes.
Copywriters review and adjust before publishing
SEO specialists set each client's priorities
Project managers present the results to clients
Changes requested by the agency are taken on board
A platform under A2Com's name
Clients see the agency, not the tool.
Interface, reports and client space in A2Com's name and colors
One space per client, with its topics, tone and calendar
Content approved by the client from their space
Monthly reports sent automatically under the agency's brand
A new service to sell
SEO follow-up becomes a monthly retainer.
Blog articles planned, written and published on the client's website
A pace set for each client, down to the publishing day
Existing pages optimized and their indexing tracked
Rankings and clicks pulled from Search Console
With Sedestral in white label, we offer our clients one more service: complete SEO follow-up under our name, from articles to monthly reports. The team keeps its time for consulting, and our clients follow the work done every month.
A2Com
Web agency in Incourt, Walloon Brabant
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